I'll give you this one, but only with the qualification that inches would be fine too. There's no benefit to the manufacturers in more rational standardization, though. As with women's clothing sizes, why would Levi's (for example) make it easier for me to find something that matches my style and budget, from anyone other than them? Hell, even men's sizes which nominally are in inches do this! I have to go a size up in Levi's vs Wranglers because Levi's size small, the bastards, while Lee mostly run true to size but none of their cuts is really worth wearing. And don't even talk to me about boot sizes!
Inches vs. centimeters? Baby stuff. Get on my level. :D
30cm is a "metric foot" (it's actually even closer to 1 light nanosecond which is kinda cool for thinking about distances at computer speeds)
250ml is a "metric cup"