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> The price isn't some random number attached to an activity. It captures the various costs associated with it and is helpful in directing behaviors for this very reason.

It doesn't capture all of the costs. Key term here is "externalities", which are things that should be priced into a transaction, but currently aren't. Like the environmental impact of manufacturing process.

If all major externalities were priced in, and recycling would still be more expensive, then we could confidently say that it's the wrong thing to do.



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