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I hope in the midterm most companies, which do not make their money with advertising, will ask themselves "do we even need that data??"

My local dentist has a cookie consent banner up and it's certainly not because they need that vital web tracking of the odd person who tries to find their opening hours but because it's the default setting of their hosting provider.

If it becomes a hassle for companies to deal with this it'll lead to data minimization.

Most companies do not need detailed analytics beyond counting inbound links.



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