Agreed, and I'd go further.. this is inherent to modern societies. Business invades every space possible, they need ads, enough people like it, it provides jobs (shitty ones probably) .. it makes some part of the economy runs, and maintains itself.
Free internet would require people with enough self sufficiency to keep doing deep and joyful activities and share it. It's rarely the case, any activity soon requires more investment, more hands.. and then you need money inflow, you'll get it one way or another. Patreons and the likes are too brittle for many (unless you're really recognized as a worthy person, in which case lots of money going your way. But as some recent events, like the javascript polyfill guy, even that is not guaranteed)
Free internet would require people with enough self sufficiency to keep doing deep and joyful activities and share it. It's rarely the case, any activity soon requires more investment, more hands.. and then you need money inflow, you'll get it one way or another. Patreons and the likes are too brittle for many (unless you're really recognized as a worthy person, in which case lots of money going your way. But as some recent events, like the javascript polyfill guy, even that is not guaranteed)